Join CPI and Gardners for an insightful webinar exploring how smarter print and distribution strategies can help publishers keep books selling for longer, reach wider audiences, and maximise margin in a changing market.
Laura Dolan (Account Director, CPI) and Ali Balaban (Head of Distribution – Print & Digital, Gardners) will provide a high-level overview of the CPI–Gardners partnership and how it supports publishers with flexible, cost-effective routes to market. The session will unpack how print-on-demand and wholesale distribution can work together — either as a primary solution or alongside traditional stocked distribution — to improve availability, reduce risk, and respond to retailer demand.
Key topics include:
- Guidance on wholesale discounts: minimum thresholds and market sensitivities
- Sales trends and insights shaping 2026
- An overview of available distribution options and how to choose the right mix for your list
